Licensing and Creation of Business and Market Linkages
Licensing of germplasm among seed companies including SMEs
- Licence from developer to other seed companies for continuous development, seed production and marketing
- License from one seed company to another for seed production and marketing
- Licensing from seed companies to another for sales and marketing
Facilitate linkages between seed companies, millers, and farmers
To encourage adoption of hybrid rice, AHyRA will link millers to seed companies that can supply seed to their farmer groups to ensure sustainable and regular availability of good quality and uniform grains. Farmers and farmers’ groups will also be linked to millers and aggregators using contractual agreements. This model will help farmers to have readily available uptake of their produce.